Tuesday 15 January 2013

HOW TO IRATE CITIZENS

I do the water and sewer billing for a small city in
Washington state. Customers complained about our
postcard-sized bills -- which they said looked too much like
junk mail. So we decided to start sending full-sized bills
in envelopes. The month before the switch, I had a note
printed on the cards, announcing the change.

Two days later, I heard someone yelling at our receptionist,
"Is this some kind of joke?" When the customer threw his
bill upon the desk, I saw his point. The note was, "Coming
Soon! New Larger Bills!"

 

 Courtesy: Thomas Ellsworth.

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